Beware, Sometimes It Is The Little Stuff That Drives Them Away
It may be fair to say that you officially become a big shot or guru in the Internet Marketing business when you make so many hundred-dollar bills that you would choke yourself to death trying to eat them.
Since even less than 1% of the people involved in Internet Marketing make the big bucks in cyberspace, we all might be well advised to be less assumptive about our customers on our way to amassing a fortune at their expense.
The Internet landscape is littered with stories by marketers who signed up for this or that offer, and were never able to make it happen at the same level as the gurus who told them how easy it would be with their materials and personal instruction.
It is easy for a guru to list all of the reasons why "losers" never get anywhere in the Internet Marketing business, but that is not the only point worth making when talking about the probability of success in this business.
Sometimes it is the little stuff that just as easily drives prospects away. After big shots and gurus have been around awhile and have stuffed their pockets full, they assume newbies know all of the stuff that they do (after their own years of failing and then succeeding) when in fact a real newbie might be doing well just to turn on his computer and get online.
After purchasing some "targeted visitors" advertising the other day (at a fraction of the cost of a PPC campaign I might add), I also took advantage of an add-on offer to have my URL enhanced with a LinkBooster campaign that included Search Engine Submission to 300 leading search engines, Targeted Directory Submission to matching directories, and Blog Search Engine Submission to 60+ blog search engines and directories.
Man, I was on it like a bee on honey, just a goosey little newbie all excited and not paying attention to business. I took the time and trouble to ad track the incoming targeted visitors so I could know just how well this service would work for me.
My provider of this wonderful opportunity sent me a LinkBooster Submission Report (very impressive), with 12 pages listing every search engine that was contacted on my behalf.
The report was, of course, automated, because this is a major buzz in the business: automate, save yourself time and effort, and post an extensive Q&A section that lists everything anyone with half a brain in their head needs to know.
Imagine my chagrin when I realized for the first time that the URL I gave my provider was not my URL (http://www.edbagleyblog.com) but the AdMinder URL re-direct to my web site. How many times does a newbie to Internet Marketing have this sinking feeling?
I immediately fired off an e-mail to my provider, asking this question: "When you submit such an URL like this, does it actually get listed? This is obviously from a link tracking service and does not even contain my actual URL." That was 10 days ago. So far, no answer. I suspect I never will get an answer from the provider. They may go on to a very successful career ignoring me, and still make a small fortune in the process. However, their lack of communication is noted.
Should they have been sharp enough to notice my apparent newbie oversight, contacted me and said, our service is very good and worth the price, however, we need your actual URL to do you any good. They were sharp enough to bank my money. You be the judge.
Should I be chasing them to get an answer to my question of concern? I want to know if my mistake makes my investment worthless. If it makes no difference whatsoever, and I am totally off base even worrying about it, then I would like to be reassured of that as well.
Little things create no concern for some and amount to big concerns for others. Little things do not deserve attention, or a reply. Little things just fade away, and perhaps future business fades away as well.
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